Let's get building together

With much excitement, Tactical.ly are pleased to present this proposal to you:

Mantis Proposal
22nd November 2019
Hayden Judd Tactically Avatar
Prepared for:
Garth Nicholls
Mantis Digital
Hayden Judd Tactically Avatar
And:
Justin Wannenburg
Mantis Digital
Hayden Judd Tactically Avatar
Prepared by:
Hayden Judd
Tactical.ly
Contents

Gareth and Justin

Through our services offering, our consultancy supports your business to achieve sustainable, profitable growth. We can take care of the more tactical business elements for you, while implementing organisational improvements designed for ongoing success. All you have to do is focus on the business.

Through our services offering, our consultancy supports your business to achieve sustainable, profitable growth. We can take care of the more tactical business elements for you, while implementing organisational improvements designed for ongoing success. All you have to do is focus on the business.

Through our services offering, our consultancy supports your business to achieve sustainable, profitable growth.

We can take care of the more tactical business elements for you, while implementing organisational improvements designed for ongoing success. All you
have to do is focus on the business.

Cheers,
Hayden Judd
Founder
A little Introduction

COO as a service delivering
organisational performance

We often hear from small businesses and startups that 'there are only a few of us in the business and organisational performance isn't really a problem (or priority)'. We believe that no matter what size your business, no matter how many team members you employ, focusing on organisational performance is incredibly important for your current and future success.

Startups and SMEs are constantly trying to adapt, survive, perform and influence. However, they are not always successful. To better understand what they can or should change to improve their ability to perform, organisations need to look closely at the organisational architecture and how that pertains to their performance.

But what does organisational performance actually mean? And why should you consider working with Tactical.ly to improve yours? High organisational performance is when the individual elements of your business seamlessly work together in harmony to achieve outstanding results. We believe these core elements can be boiled down three main focus areas: motivation, external environment and capacity and capability. When focus is applied on improvements in these domains, we move closer to improved organisational performance - scalability, profitability and business stability.

As a small business, we know how hard it is to carve out time to focus on these areas. Enter Tactical.ly - with our organisational performance framework, applied through COO as a service, we can dramatically take your business forward with you.
Component

Core objectives

We are huge believers in OKRs, and one of our first initiatives would be to tailor dynamic OKRs for yours business and our future engagement as your virtual COO. With a few years of building successful businesses under our belts, we have a strong feeling for the key objectives for improved organisational performance.
Here is where we start

Organisational discovery sprint

This discovery sprint is an investigation into the sociotechnical systems of your business; the intent is to uncover any specific areas of improvement for organisational performance gain. Tactical.ly follows a unique discovery framework that includes workshops, interviews and immersion within your business:
Discovery Sprint
$10,000 $5000
Executive workshops
Team interviews and workshops
Immersive engagement
Systems investigation
Understanding the financial position, forecasts and how they align to the mission are important, but based on your comfort, it can be delayed until the next phase.
Two week sprint
Ready to go?
Capacity and capability
We take a deep dive into your technology and financial systems (as deep as you are comfortable), your processes, how you structure reporting lines and support people growth. This is typically not demanding on your team's time, usually an hour or two of onboarding / walk throughs.
External environment
Immersively working in the business (approx. 10 hours) with your key team members and executives, we investigate the dynamics of your business environment. We look at the legal framework, administrative norms, how the political and economical environments effect business and how the business is able to shift social and cultural attitudes.
Motivation
Through workshops, 1-2-1s and ethnographic research applied at the company level, we look at the deeply ingrained motivators of the people and the business. This typically includes a two hour current state workshop with the execs, 30 minute team interviews (ideally everyone), and a one hour team culture workshop.
What's the value

Outcomes and actions

From our experience, the best value comes from adding actual delivery capacity to execute on our recommendations (see options below). But firstly we understand you need to see the value from this discovery sprint. At the completion of the sprint, we will provide you with a detailed findings report, complete with a backlog of recommendations/actions in a Kanban board.

This report and these actions can then be self-administered for your business performance enhancement. Or we will use it as our initial backlog for prioritisation and our continued engagement with us as your COO.

Who will you work with

A team of one – with reinforcements

Our discovery sprints are usually run personally by our Founder and Chief Tactician, Hayden Judd, but we often bring in specialists for certain workshops. Hayden will chat with you early in the sprint if he sees a good opportunity to bring in Aidan or Rich - and it doesn't even cost you extra :)
Hayden Judd
Tactician, COO and Mentor
Hayden has successfully scaled three businesses into high-performing companies, in London, New York, and Auckland. He has a proven track record that is solidified by our values. Ultimately, Hayden listens and learns to thoughtfully uncover the fastest and best path to success.
What comes after discovery?

COO as a service – delivering results

We believe our best value is uncovered when we can execute upon our discovery. And that value is business performance and improvement for you. While we hate to use a cliché, it really is a no brainer. Mostly because we understand how hard it is as business owners to find enough time in your day to get through everything. So let us tackle this for you and help you both find more time, and enhance your business at the same time.
Three month engagement
$10,000
per month / billed monthly in advance
8-10 hours per week COOS support
Focus on fast high value changes
Weekly Executive standups
No additional mentoring
No additional Slack / phone support
Express Interest
Six month Engagement
$9000
per month / billed monthly in advance
8-10 hours per week COOS support
Focus on larger value enhancements
Complete Executive support
Additional mentoring
With more time available to us, your COO can either directly mentor you/the other execs, or you can agree focus people in your business that need the support.
No additional Slack / phone support
Express Interest
Twelve Month Engagement
$8000
per month / billed monthly in advance
8-10 hours per week COOS support
Focus on larger value enhancements
Complete Executive and team support
Additional mentoring
With more time available to us, your COO can either directly mentor you/the other execs, or you can agree focus people in your business that need the support.
Additional Slack / phone support
Anytime support for the execs to bounce ideas, ideate or simply as a sounding board.
Express Interest

Want a more low key starting point?

No worries, we are happy to start wherever you feel comfortable.
Helping you, help yourself

Mentoring, coaching and advisory

Even if you are not ready for a full COO as a service engagement, we can still help post discovery, by guiding and advising you through the backlog while mentoring you through your next phase of growth. Here are a couple of options for just mentoring:

Three Month Engagement
$3000
per month / billed monthly in advance
10 hours p/m mentorship/support
Strategic application across the business
2 x 1 hour exec sessions p/m
No Slack support
No commitment discount
Get started with this
Six Month Engagement
$2500
per month / billed monthly in advance
10 hours p/m mentorship/support
Strategic application across the business
2 x 1 hour exec sessions p/m
Slack support
Commitment discount
Get started with this
Need to know a little more?

Some questions you may have

Got more questions? Shoot Hayden an email, or give him a call.

Who is best suited for COO as a service?

Honestly, everyone. From recently funded startups looking to scale, or to established SMEs that want to improve their GP or look for an exit strategy. Our COO as a service, exists to easily connect to your executive team to accomplish improved organisational performance.

We often work with businesses that are just getting started and need operational excellence to form their foundations. Other companies need to scale and are building new internal teams. And others need to find the right GM or COO on a full-time basis and need help identifying what they will do, what the job description should look like, and who to hire.

Still not sure, let's chat.

Can I just wait and do these when I have time?

The #1 reason companies fail is they run out of money. It typically is not because the product or service fails – businesses just run out of time. Organising the operational elements of the business early give you the maximum time/runway to figure things out. If you are like most companies nobody wants to do the things on your operations list.

Is our intellectual property safe?

Of course. We build long standing partnership based on trust and respect. Whilst we bring our learnings from a wide range of clients, that's all we bring from them (and take). To be sure though, our contract includes a mutual NDA to protect us both.

If you would prefer to sign an NDA before contact, no problems. Just note it below and we will arrange.

Why not hire a full time COO?

This is usually the second most senior role in your business, and to hire well you need to consider the correct motivating package, which is costly from a cash + equity perspective. It's also a big move that requires the right foundations in place (which we can help or at least validate with you).

Without strong operational processes in place you can be severely impacted in the future as it relates to your people and culture, bookkeeping, financing, and business processes. A typical COO role can be between $250k-$350K and equity packages depending on the stage of company. This does not include the operational burden of hiring time, onboarding, and the cultural impact if they don’t work out.

What won't you help with?

Honestly, not much (in the business sense). We have been there and done that, so we are willing to help however you need to ensure your business grows.

That said, should you require any assistance through a restructure or performance management of a team member, we will largely assist with the mechanics and mentor you through the delivery. If you want actual execution of these functions that can be arranged at an additional cost outside of our agreement.

What if we don't vibe with our COO?

That's okay, we have a couple of spares. Seriously, it happens sometimes (and vice versa). You are only going to get the immense value we deliver if you are comfortable with your COO. As with our values we just expect honest transparent communication and we will make sure we are all happy :-).

Worst case is that our contracts only have a small, non-punitive break clause. Because we start from a place of trust and respect.
Just give us the nod

Ready to go in principle?

We know we still need to agree commercials and ensure we have a solid mutual NDA in place, but that's the easy stuff. Just give us the nod if in theory, you are ready to work together - we will then sort the rest out and get started.

P.S - In no way does completing this form constitute a legal agreement, it just signals intent and gets the ball rolling.
Cheers! Your message has been received and we will be in touch.
Oops! Something went wrong - give is another crack or contacts us here 👉🏼

Not quite there yet, that's ok :-)

Feel free to book a catch up with Hayden, he will help you work out what is the right approach for your business.