Business performance consulting

Your business needs senior firepower. Not another hire.

We provide executive leadership, consulting capability, and hands-on delivery wherever you need it most. Flexible, month to month, and built around your priorities.

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Need some help?

Too many priorities, not enough people. The leadership team is spread thin and something always slips.

Revenue growth has stalled. You know there is opportunity, but the sales engine needs a push.

Operations are not keeping up. Processes that worked at half the size are now holding you back.

What you need is additional executive capacity. Someone who can own decisions, lead the work, and move things forward. We offer consulting and executive power, available on a flexible basis.

What we work on

Here is how we help

Sales and revenue

Building sales systems, coaching teams, developing go-to-market strategy, and closing more business.

Operational performance

Streamlining how work gets done, building reporting rhythms, and turning strategy into execution.

Commercial and financial

P&L alignment, pricing strategy, scenario planning, and the financial insight that drives better decisions.

Leadership and people

Executive coaching, succession planning, culture development, and building teams that perform and stay.

Digital and product

Product strategy, digital transformation, and support building scalable products or platforms.

Governance and board

Board reporting, risk management, and building frameworks that give leadership teams confidence.

Restructuring and organisational design

Role clarity and team design with a people-first approach for effective change.

Change and transformation

Helping deliver effective change without breaking the team or the business.

Growth strategy and market entry

Go-to-market planning, new market assessment, and building the commercial case for expansion.

Our approach

How our consulting services work

Fit check

A short conversation to understand what you need and whether we are the right match. No obligation and no pitch deck.

Scope

We agree on the focus areas, hours, and pace that suit your business. This is a flexible arrangement and it evolves as your needs do.

Embed and deliver

We slot into your team. Attend the meetings that matter, work the priorities, and drive results alongside you.

Leadership support

As we embed and get to know your business, we support you and your leadership team with key insights and coaching.

Review and adjust

Regular check-ins to make sure the focus stays right. As priorities shift, so does our involvement.

Pricing

Structured around how much you need us to do

All three tiers are month to month. No lock-in contracts. You choose the level of involvement that suits you, and you can adjust as your business grows.

Advisory

Best for businesses that have capable leadership but need a senior sounding board.

From $5k / month

Start with Advisory

What's included

~10 hours per month of advisory time
Monthly strategy and priorities check-in
Frameworks, templates, and shortcuts
Board prep and commercial support
Sales coaching, prep and deck reviews
A single point of contact

Consulting

Best for businesses that need someone doing the work alongside them, taking ownership of specific areas.

From $12k / month

Chat about Consulting

Everything in Advisory, plus

Minimum 30 hours per month consulting
Ownership of one or two workstreams
Weekly working sessions with leadership
Reporting and progress updates
Coaching and capability building

Fractional Executive

For when you need an executive presence to own priorities and lead on execution.

From $20k / month

Lock in leadership

Everything in Advisory/Consulting, plus

Minimum 45 hours per month consulting
Full leadership participation
Ownership across multiple areas
Support with clients or investors
Succession and capability planning
Priority access and availability

Hayden Judd consulting with a leadership team

Why us

Why work with us

Executive experience, not just consulting experience

We have held C-suite and board-level roles. Built teams, scaled businesses, turned complex organisations around. That is the difference.

We work across the whole business

Most fractional services specialise in one function. We understand how sales, operations, commercial, digital and people fit together.

Built for NZ businesses

20 years of experience. We know what executive leadership looks like and how to deliver it without the overhead.

Month to month, no lock-in

We earn our place every month. If your needs change, so does the arrangement. That is how it should be.

What our clients say

Trusted by leaders building better businesses

“

BetterSaver is a Kiwisaver and financial advice platform. After success with version 1.0, we engaged with Tactical.ly to both be an advisor and to help us build a formal advisory panel. The support and advice has been incredible.

Joe Taylor

Founder and CEO, BetterSaver

“

Tactical.ly perfectly facilitated this complex and sometimes overwhelming design sprint. The client team had strong ideas and needed equally strong facilitation to ensure they were focused on the right ideas.

Richard Stone

General Manager, Ghost Street

“

I found Hayden and Hayley friendly and easy to work with. Their advice was sound, practical and achievable in the steps they set out. I would not hesitate to work with them again in the future.

Burnette O'Connor

Founder, The Planning Collective

“

Tactical.ly led a Design Sprint and it was a pleasure. Hayden's leadership and deep understanding of the consumer was vital. We have continued to engage with Tactical.ly leading our digital strategy and internal leadership.

Jono Buckley

Lead, Huntaway

“

We engaged with Tactical.ly for a design sprint initially. Hayden and his colleague facilitated and led a great process that was both a joy and extremely positive. We feel so confident about what we are building now.

Kate Price

Co-founder, PixPix

“

My business is already growing, thanks to Tactical.ly's help. I wholeheartedly recommend this service to any business owner looking to take their business to the next level.

Theresa Brady

Creative Director, Creative Content

Ready to make growth easier?

Whether you need strategic guidance or hands-on leadership, it starts with a conversation.

Book a discovery call

30-minute call. No obligation. No pitch deck.